Here’s what I typically help answer
Are we 100% clear on who we are, what we’re doing and why we’re doing it?
(Or, corporate / project messaging)
Is that clarity delivered, lived and breathed across the business?
Have we explored and identified all the ways in which we can make money?
(Or, commercial strategy)
How can we grow faster?
(Or, growth support)
What can we learn or use to be faster, better, stronger?
(Or, innovation strategy)
Are we selling effectively?
(Or, prospect and sales strategy)
Have we optimised are marketing and engagement output?
(Or, integrated marketing strategy)
Are our people happy, focussed and motivated?
(Or, coaching and mentoring)